Excellent piece in today’s Financial Times (£) by John Gapper on how mobile technologies are disrupting the taxi cab business (bookings, pre-pick up notifications, likely routes, fare information etc).
Gapper notes how an advance in underlying technology invariably presages the next round of innovation and, yes, disruption. He writes:
It is often possible to imagine what technology might achieve years ahead of it happening in practice. Think of services in the dot com boom that only worked properly when broadband came. A similar turning point has finally arrived through a combination of smartphone apps, digital mapping and location tracking.
In Britain broadband went mainstream in mid-2005, four months after YouTube launched. By mainstream I mean that was the point that more homes had broadband internet access than dial-up. Now feels like a similarly key moment for mobile — a coming together, as Gapper points out, of a series of connected technologies.
You can read the whole piece here (£).
I’ve just published a piece at the Press Gazette which explores a significant milestone for the BBC and anyone else involved in the world of fast moving, content-rich websites. For the very first time more people visited the BBC online via mobile phones than via desktop and laptop PCs. It happened on Sunday 14 July. And then again on Saturday 20 July.
As I note in the piece this is merely an extreme case (for now) of a trend that has been apparent for a while:
The direction of travel is clear: more and more people are accessing news-based websites from mobile devices (tablets as well as smartphones) and we have plenty of evidence that this is the case.
In an effort to identify the meaning of this milestone, I suggest that it matters in three ways*:
- It should inform web design
- It may change newsroom shift patterns
- It may make you rethink your app strategy
Anyway, you can read the piece in full here: The BBC passes mobile landmark. And that matters why?
*It probably matters in more than three ways.