Blog Archives

Mastering social media: a reader

Hardly an exhaustive list but some useful sources, background and inspiration below:   Statistics How many people use top social media, apps and services? The 7 most interesting social media studies and what to learn from them By The Numbers:

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Posted in Blogging, Journalism, Social media

Apple’s iPhone and the production, distribution and consumption of news

Earlier this week, I was asked the following five questions by a student researching the impact of smart devices, particularly the iPhone, on news. 1. Why did people start reading news on mobile devices? And when? 2. How has the

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Posted in Digital strategy, Journalism, Smartphones, Social media, Tablets

Why it takes a “dose of counterintuition” to properly understand digital

In my piece for the Press Gazette this week, I’ve drawn on an article written back in 2010 (an age in digital publishing) about The Atlantic magazine. Why? Because I think it perfectly captures the challenge and the cultural change required

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Posted in Digital strategy, Journalism, Magazines, Publishing models

Digital Media Business Model #543: Forbes.com

From today’s Guardian interview with Lewis DVorkin, chief product officer, Forbes Media on the cash-for-clicks journalism model for Forbes.com‘s 1,000 or so contributors/bloggers: [N]ot only do contributors self-publish, but they are paid according to the size of the audience they

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Posted in Digital strategy, Journalism, Publishing models, Uncategorized

“Twitter is about leading people to water”

Another day, another former colleague… or two. Yesterday I quoted my old boss at the New Statesman. Today it’s Jon Snow, Channel 4 News presenter and Charlie Beckett who now runs Polis at the London School of Economics and was

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Posted in Journalism, Social media, Uncategorized

“There is a craft to making magazines that cannot be replicated online”

A thoughtful piece in the Guardian yesterday by my former boss Jason Cowley to mark the centenary of the New Statesman. In it Cowley, editor since 2008, touches on the marriage (and separation) of print and online and draws the

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Posted in Digital strategy, Journalism, Magazines, Publishing models

Memories of a dot com start up: Silicon.com

In the spirit of Tony Hallett’s blog post last Friday here are more memories from life at a late 90s/early Noughties dot com start up. Tony and I were colleagues at Silicon Media Group (previously NMTV) and we worked on

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Posted in Digital strategy, Journalism, video

So who will be affected by the Telegraph paywall?

Great post from Martin Belam yesterday on the Telegraph’s imminent metered paywall. He ends by despairing at the lack of up to date information about the new plans on the Telegraph site and along the way points out who exactly

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Posted in Digital strategy, Journalism, Newspapers, Publishing models

RIP RSS, the strange case of Google Reader

So Google is dropping its RSS reader in the company’s latest bout of spring cleaning. The official reason? Declining usage. To me that misses the point: [An] RSS reader was never meant to be mainstream in the way that, say,

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Posted in Blogging, Journalism

Everything in moderation: how the New York Times does reader comments

Hat tip to Nieman Journalism Lab for spotting this exchange on Quora which sheds light on the New York Times’s attempt to cultivate more meaningful exchanges “below the line”.  The question posed: How does the NYT determine which articles have comments? The

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Posted in Journalism, Newspapers
Jon Bernstein: I am a digital media consultant, writer and editor and this is my personal blog.

Previously, I was digital director / deputy editor at the New Statesman, the multimedia editor at Channel 4 News, launch editor of Channel 4 FactCheck, editor-in-chief at Directgov and editor-in-chief of silicon.com.

How to contact me>>


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