Blog Archives

Fine without Vine? Think again

For my piece this week over at the Press Gazette, I’ve made the case for using Twitter’s Vine, the app that let’s you film and upload six-second video clips that play on a loop. Why would you want to do

Tagged with: ,
Posted in Mobile, Smartphones, Social media, video

Mastering social media: a reader

Hardly an exhaustive list but some useful sources, background and inspiration below:   Statistics How many people use top social media, apps and services? The 7 most interesting social media studies and what to learn from them By The Numbers:

Tagged with: , , , , , ,
Posted in Blogging, Journalism, Social media

How to use Tumblr

Tumblr is a blogging platform but it isn’t WordPress. If that feels like a distinction so minor that it’s not worth making, I do think the differences between the two platforms, however small, do matter. Tumblr tends to be more

Tagged with: , , , ,
Posted in Newspapers, Blogging, Social media, Magazines, Digital strategy

Apple’s iPhone and the production, distribution and consumption of news

Earlier this week, I was asked the following five questions by a student researching the impact of smart devices, particularly the iPhone, on news. 1. Why did people start reading news on mobile devices? And when? 2. How has the

Tagged with: , , ,
Posted in Digital strategy, Journalism, Smartphones, Social media, Tablets

How to Blog . . . For reputation, profile and reach

On Friday 24 May I’m running a full-day training workshop at the Frontline Club on social media — broadly, How to Tweet and How to Blog. Here’s an extract from the agenda for the blogging section of the day: How to Blog . . . For reputation, profile

Tagged with: ,
Posted in Blogging, Social media

“Twitter is about leading people to water”

Another day, another former colleague… or two. Yesterday I quoted my old boss at the New Statesman. Today it’s Jon Snow, Channel 4 News presenter and Charlie Beckett who now runs Polis at the London School of Economics and was

Tagged with: ,
Posted in Journalism, Social media, Uncategorized

How to Tweet: a social media primer

Late next month (24 May) I’m running a full-day training workshop at the Frontline Club on social media — broadly, How to Tweet and How to Blog. Here’s an extract from the blurb: How to Tweet: a social media primer This

Tagged with: , ,
Posted in Blogging, Social media

Twitter complements, supplements and enhances newsgathering. Not bad for 140 characters.

I’ve put together some thoughts on the impact social media can have on conventional newsgathering over at the Press Gazette. Using an example from my days working at Channel 4 News and drawing on an interesting post by Austrian radio

Tagged with: , ,
Posted in Journalism, Radio, Social media, TV

Ian Hislop: “Twitter creates clouds of viral ignorance”

From an interview with the Private Eye editor in Vice Magazine…. On  the bad and good of Twitter The bad side is in this country, where it creates clouds of viral ignorance that swoop around picking the wrong targets and

Tagged with: ,
Posted in Journalism, Newspapers, Social media

The paradox of sharing: the more you give it away, the more they’ll pay

Craig Mod’s subcompact publishing manifesto is worth reading in full but I’ve picked out the following because it goes to the heart of a paradox of online publishing which I suspect is true but have yet to see any data

Posted in Digital strategy, Journalism, Publishing models, Social media
Jon Bernstein: I am a digital media consultant, writer and editor and this is my personal blog.

Previously, I was digital director / deputy editor at the New Statesman, the multimedia editor at Channel 4 News, launch editor of Channel 4 FactCheck, editor-in-chief at Directgov and editor-in-chief of silicon.com.

How to contact me>>


Follow:
RSS feed
Twitter
LinkedIn
Follow

Get every new post delivered to your Inbox.

Join 32 other followers