Taking The Micheal. (Did You Mean ‘Michael’?)

Loads of stats around on Michael Jackson’s death last week and the subsequent surge in web traffic.

For example, Twitter’s audience reached an all-time, high claiming 0.24% of all US internet visits on Friday (that’s one in every 417). Similar stellar stats in the UK (0.23% share).

The big website winners were Wikipedia, Google News and the site that broke the original story TMZ.com, a Hollywood-focused celebrity site that picked up 1 in every 1,100 UK Internet visits last Thursday.

But my favourite stat from Hitwise is this: the third most searched Jackson-related phrase was ‘Micheal Jackson’.

Basic spelling, it seems, is no barrier to online greef (spl?).

Related: Guido, Jacko And Miliband’s Phantom Tweet

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