Mastering Social Media at the Frontline Club

I’m running another workshop at the Frontline Club early in the new year. Friday 24 January 2014 to be exact. The full day’s course — aimed at communications professionals as well as freelance and in-house journalists — is divided into two parts:

The morning session (How to Tweet: a social media primer) begins with the basics of social networking and walks attendees through an understanding of Twitter, Facebook, Google+ and LinkedIn, explains how to get noticed, when to tweet, how to manage your social footprint all in one place and more. I’ll also share a couple of stories from the newsroom that demonstrate the power of social.

The afternoon session (How to blog … for reputation, reach and profile) explores the basics of blogging, the dos and don’ts, reveals who are the masters of the craft, and lays out the editorial techniques – as well as the tactics and tools – you’ll need for success.

You can find more detail about the course here.

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