Social media reader: Mastering Social Media

Some recent articles and resources I’ve come across that may prove useful.

Facebook
Facebook at 10: Tips and tools for journalists (Journalim.co.uk)
12 Best Practices For Media Companies Using Facebook Pages (Facebook.com)
FB Newswire, A New Tool for Journalists (Beyond Bylines)

Instagram
7 ways news outlets can use Instagram (Journalism.co.uk)
 How journalists are using Instagram (ReadWrite)

Pinterest
5 Ways Journalists are using Pinterest (Poynter)
Journalism tools (Pinterest.com)

LinkedIn
5 Ways Journalists Use LinkedIn for Research and Reporting (Beyond PR)
10 Ways to Improve Your LinkedIn Company Page (Social Media Examiner)
Long-Form Posts on LinkedIn – Overview (LinkedIn.com)
LinkedIn for Journalists (LinkedIn.com)

Google+
How to Create Google+ Hangouts On Air: A Step-by-Step Guide (OnlineVideo.net)

Twitter
If a tweet worked once, send it again — and other lessons from The New York Times’ social media desk (Nieman Journalism Lab)
Twitter freshens up its service (Battenhall)
Study finds that most UK Twitter users follow newspapers (Press Gazette)

More reading
Mastering social media: a reader
Mastering social media: another reader

Mastering social media: a reader

Hardly an exhaustive list but some useful sources, background and inspiration below:

 

Statistics
How many people use top social media, apps and services?

The 7 most interesting social media studies and what to learn from them

By The Numbers: 25 Amazing Facebook Stats

By The Numbers: A Few Amazing Twitter Stats

 

Demographics
A demographic portrait of Twitter, Tumblr, Pinterest, Instagram and Facebook users

Who uses which social network. US-based demographics

 

Searching and monitoring social media
Searching social media? Don’t miss what’s hiding in plain sight

 

Developing a social media policy
Social media: copyright and fair dealing

 

How to use Twitter
Twitter for the Newsroom

What use is Twitter?

Channel 4 News’s Faisal Islam’s top tips for digital journalists

 

How to use Google+
Eight Google+ tools for journalists

 

How to use Facebook
Best Practices for Journalists on Facebook

INFOGRAPHIC: How Facebook’s Graph Search Will Change Digital Marketing

 

How to use Pinterest
10 Innovative Uses of Pinterest

 

How to use LinkedIn
Top tips for journalists

Top 10 tips from 10 best LinkedIn Company pages 2012

 

How to use Tumblr
So who in news knows how to use Tumblr?

 

Blogging
Ten years on, how to make the most out of Facebook

How to write a successful blog that also promotes your business